BRAND SCOTLAND &
BBC STORYWORKS
TVC | online series
THE BRIEF.
Create the fourth chapter in Brand Scotland’s ‘Head, Heart, Spirit’ series, evolving the campaign to focus on a single, authentic story with aim of inspiring ambitious individuals seeking to make Scotland home for their families and business.
The RESULT.
We researched and captured the story of Sarah Clark, an Edinburgh-based professional who relocated from New York to Scotland with her family. Through her eyes, we explore the rhythm of a modern Scottish life revealing how Scotland offers not just career potential, but a sense of connection and home.
Across two days we captured an immersive snapshot of Sarah’s world. The film captures both the grand and the intimate: the iconic and the everyday, to celebrate Scotland as a place of opportunity, community, and belonging.
