CHANGING THE WAY CONTENT IS MADE.

Plug-and-play production teams in any country, powered by a global community of makers

CHANGING THE WAY CONTENT IS MADE.

Plug-and-play production teams in any country, powered by a global community of makers

FRIENDS MATTER

video production agency

Premium quality content campaigns for brands, Faster and more efficiently than ever.

More platforms, more diverse audiences and more markets than ever… How do you ensure your brand speaks the local language, authentically – without losing your voice or blowing your budget?

That’s where FRIENDS come in.

We create bespoke teams of specialist makers in all the right places, helping brands make global content locally – consistently, faster and at previously unthinkable costs. Our in-house creative teams quality control everything, working shoulder-to-shoulder with you all the way.

Powered by community, connected by technology — we blend the best of in-housing and outsourcing, shaped around your business needs.

It’s called FlexSourcing
and it’s changing the way content is being made.

bbc x wales advert

YOU WANT TO SELL YOUR STORY TO THE WORLD

in a way that means something to locals and stays true to your brand.

But too many agency partners dilute your brief and your spend, while freelancer platforms too often under deliver.

&

YOUR MARKETING BUDGET IS ONLY GETTING SMALLER

meanwhile your audience is growing broader and broader, expecting more — more empathy, more relevance, more attention.

How do you square that circle?

PLUG & PLAY CONTENT TEAMS IN ANY COUNTRY, BESPOKE TO YOUR NEEDS, LED BY PEOPLE YOU TRUST

A global community of makers at your fingertips.

Personalised teams, tailored to your needs – onboarded to your brand and trained the &FRIENDS Way. Switch them ‘on’ or ‘off’ whenever you need.

Explore our community

FlexSourcing™ solves the in-housing vs. outsourcing dilemma.

Extend your in-house capability from one project to the next, with pay-as-you-go specialist content teams in every region. Local insight, cultural relevance, fast turnaround.

Learn More

Premium quality & consistency, every time.

Our senior in-house creative and production teams work shoulder-to-shoulder with you on every project – ensuring quality control, alongside creative strategy and direction.

Meet our in-house team

cameraman

PREMIUM QUALITY CONTENT FOR PREVIOUSLY UNTHINKABLE COSTS – DELIVERED AT THE SPEED OF NOW

Vodafone Curve Bike Tracker

BBC X VISIT WALES

Vodafone NEO Smart Watch

How we’ll work with you

TELL US WHAT YOU NEED

We start with your business challenge (the ‘why’), be it brand-building, driving sales or something else. We then sense-check your approach, and develop a creative strategy / production plan to suit.

Creative & strategy in-house

Whether you want full creative strategy – or simply outstanding ideas – our in-house team will handle creative development and quality control, from concept to delivery. Alternatively, we can simply take care of production instead.

‘Hand-clicked’ specialists anywhere in the world

Happy with the creative? Then we’ll build a bespoke team of makers to deliver it. Need a production team in China? You got it. A shooter in Spain? Done. We have creative specialists in every field and 100+ countries — vetted by us and ready to go, where and when you want them — saving you cost and carbon.

Pay-as-you-go resourcing

(AKA FlexSourcing™) Once we’ve configured your A-team, they’re exclusive to you – but you still only pay for who, what and when you engage. We manage the process for you, end-to-end, via our in-house proprietary platform.

Your personal production concierge

To keep things simple, we give you a production partner on every project. They’ll manage the workflow, your teams, re-versioning requests from the markets, or even quick costings. Whatever you need, we’ve got you.

All this is managed through simple pricing plans, designed to keep things ultra-flexible.

You're in Good Company

aberdeen standard
audi
stella artois
nat geo
austria tourist board
shell
braulo
subaru
glenmorangie
campari
vodafone
averna
tui
i feel slovenia
cnbc
croatia
cisco
fedex
crystal ski holidays
audemars piguet

WANT TO WORK AMONG FRIENDS?

BRANDS
CLICK HERE

MAKERS
CLICK HERE