Our In-House Team


Tom Maberly

Founder / MD

Tom is a hugely experienced executive producer, having worked in TV and digital production for nearly 20 years.

Before founding &FRIENDS, Tom worked at IMG for over a decade, running branded content teams on global projects, before moving to Whisper Films where he ran the branded content division.


Dale Gall


Dale has a proven track record of scaling smart start-ups to enduring success.

As part owner of VCCP and then Profero, he helped facilitate huge global growth – both businesses achieving +£50MM revenues and strong year-on-year margin growth, before they were sold. Both are are still successful within their new holding companies.

Matt Carroll

Matt Carroll

Founder / ECD

Matt has created campaigns and directed films for some of the world’s biggest brands.

Prior to establishing &FRIENDS he set up and sold his previous production company (Media Ark), staying on to run the team as part of a 200-person business. Alongside this, Matt is an established travel journalist with credits including GQ, Nat Geo Traveller, the Telegraph and others.

production manager

Mingqi Gao

Production Manager

Naomi Williams

Client Partner

Mark Jewitt

Creative Director

Ale Peretti

Head of Production

Harvey Palmer


Santiago Herrero

Community Manager

Harry Woulds